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Luxury Memo special reports

Content marketing in luxury – Luxury Memo special report

July 8, 2019

Cover of Net-A-Porter's magazine. Image credit: Porter

 

By Brielle Jaekel

The ubiquitous nature of social media and content platforms has created an overload of messaging. For luxury brands, this makes content marketing more important than ever.

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  1. L'Oréal Luxe debuts immersive beauty experience at Westfield London
  2. Luxury Unfiltered: The mind-bending psychology that drives high-end purchases
  3. Montblanc appoints new CEO
  4. Moncler salutes creative process with 'LoveFrom' collection
  5. Hyatt previews luxury expansion plans for Americas through 2025
  6. Burberry champions local manufacturers with 'Made in the UK'
  7. Dior, Louis Vuitton garnered outsized media impact value during Paris 2024: Launchmetrics
  8. Herman Miller creates special-edition gaming chairs in new collaboration
  9. House ambassador Sophie Turner helps Louis Vuitton pitch reversible Neverfull
  10. Limited-edition eyewear drop marks 10th anniversary of edCFDA
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