Marketing
July 20, 2021
“The Veuve Clicquot Tales” centers on the life of Madame Clicquot. Image credit: LVMH
By Katie Tamola
When it comes to reaching affluent consumers in 2021, many luxury brands have recognized the benefits of audio.
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