Retail
December 31, 2019
Sky's the limit: Hermès gets the luxury formula right, and will continue to do so in the Twenties. Image credit:Hermès. Illustration by Marc Antoine Mathieu
By Mickey Alam Khan
The urge to resist December punditry was tremendous, but staying silent would mean abdicating responsibility to luxury brands and retailers trying to figure out their strategy for the 2020s.
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PE1lsNDgOx8\/RgsheIa2ACTKotiiunoAaS3ZeZEI4a6BF0gDbSw6XgUmqsq7D+iVerHILDDc9cR1eT+NAU1o5ii1BCKW9l1KJcbq9eIjuqEEWeJAi0pGdbHG1XJc5nvvkIWrAYu9M3rGKegsWQaXMFdPy3i2kN4GKgQoEW7kHqiH8E+3dXw8Pcyvu0RF9WG9cMOZavWf8dfXOISqOdA\/xMAGS5XhchEMw8bdxY6eKrDA4I8z1nOuLsyTOGudhR\/fq+rRPherlS6r\/N+BklrUkldlb1w\/KEt+nbcF\/N8KPf1Zr0WjUtBd1SnKXAVqxnO0zxyuzw+hQl7VBQaO1mp4EsbdgJKpSxiJ0ZxrbzeUG8wW4GS\/WxWMGvZUjkdWxLgGgxlX1AFchy6+BDOzw7b2GdkcWOS+RxZ6JFLTzu\/seAAKh7ZkZS3R10p\/AHBapFzzZP4t2sGElNTn7CeycdjMeL2FykSW066BAJtVdFpf1pDeV1Dn6rDGyPP8yeUeRaL9QJEiKvGzpZYjp758B9ayYaPwN2ZDr0PyloVy85KmByanNn9YBzliG4Hz15JFwvxJ6KkISqpZaUSVRk4Iq0xMLluTaixmuFEtnyo85DbkDeI8\/rqyrw4X9cZhTE9csP84XZDDQ8ZRhMx0Km0ma9fxNjK1c7VJSgF1aIAa6El8Ii7O9uPPcbmLAI2JY8cGiqTgAo0aaSMsXn7Mj4DbSoxt+TwAbMbDzfQH0VtvvjT25wNXwkYO9GqR7wB5d9T6HpzyEjCba\/dwxqFbMi1wc\/4TihuM0cQBT62jVE3082GckJ6uRRQvD4IHgIftqR6yKgcIhwLZRWaQ3uSj3PnZIavUbqhgsVOvcB5YK9j1OIW5hUvyOlzhsMkRJhaDRatyRTRAAzcM0ESGrO4oFZ2yK4Rx8B\/QzZSkzcLtvUok4pKHhNNwxFBPoqVyxjofbhMNocqTeuqKjqaDO62MQL8KGbXSK+FVhvLZQW8gUbl8o+RSrR7ImI\/0Bckcn\/Pk7CVtURbD+bpis\/bxyoEi\/klqsyKg72Ja5DLKHpJJCjPPgK+6ahaeLEr5iLFrXh0jHdonQuOh+hX97qohnZZstTc+B\/25ZF6R7vPcDMs+bebyM6WMbp7uRfiuj8ccLYRJMxRPhHwlf1voIlh\/LXzKh3Ve+NMu61T6y1fHWyFF2jl11p95U928HK3pRPlhM5TujJkbboHjagIGhBKCJ3TdDctiNtN4jnv5GNNMzI53UxWdtrPMakyXw\/9d35Ncht3MJW\/OmSlX0Chu4US+q0pfLnc4nQT6qRxkFX87jRH9UVOGFS8aXcwvIa0fzww\/T9QxqZQIZdL9e2r0iit46o3ZMmXhVySX1kMX0MN5zpo+1R+Oioo8wDR\/6PW9+yW500GIMGNWZzcSjBeDyrmasQmcX6c5jUAL0mIIwSTR4tdpcBEeGPfYwodhu05zYxUl1jry26XpyA6lQrS49RZZbCQmYsmyO47Afx1Zsjw4uo\/uyhz\/eh3imlX10tP0x6EtBjUNWzrRl67P3T94m1FGpfFIPYW0rOTqRLmE5yWTaNVw\/vvsQeaxlPHAFWsRGcVHtG\/8f\/nUpeCWwGwYb5b+Fl8xV0oxReC7dTZM7EIyWLCwkI3ZkHYeYVRtdQXQmV8edru6pYqvaL3j03V8mWGnrMpTg+zksP0fLTxoh6pxHcV6\/aIXN1Fpd45wII1osDThqMmEhtygKxiUmRQKmfl+pL3oVMZR7vOrIYAUv8yhyAV5Jg77B7iq3V75hmU0EjjisVP7whKL5JSVd1i2Irdkla6p0GKuT6KLWX5tqBFJEA5tM8M8CR2+FAwpVPKQZ96QYcK8xl62xvI71pfw6n+XB6TUx1WM6VihBsoYr6Nhj3P2b+3ignpq5G170Cx4zKjxaUyyYnQVvxt4B5pnkBSMeSn3BlR\/qVp\/mlyFY9D6A+SO1GBWrdXP9irPb2iASE5akfdFkzMJgZwOKyNzkzjNcmHJTtXh7UtEsOQlN02e5Ni+xb1\/pMsYwGeIasXfCjBQVvyVa1bDmr2B+HA8bwG9LH6YbHHBU8AHIdmWB7hZwCbRNjptXQDTCj+jQEYhunKr+WqRYrOA2hd3gcZJnB5fE7\/bJH4nTgLIOqNxEWWIiABZbZHkTJtEw4ARImMbn5F5qpFyA6rNJayGk8UE0m8DS22+uzPeZnCJslMmefJuiXWax4lkazKg\/WH4cSaRVkko9Sn74yCLN4G6OqENShzDJDfj3HhrGoKdn4FrZ3AOMTFksiwChI3VvmqrlgdUUjbj4ZCf1zWaycfBgioRwrYhtq+oS75v\/\/snqHzlj\/zqqrAUbhlHidziUErg\/ZWPjIcBWqYJcnGyt0wafvWOZshRuOpfw9Cd9eQVem7JEauFxmRiZGzrgm5ePPjZzk6YeLy8xM80gjVYJOyaVNOed9RJPMCUZURHhVYYf5mrsfWQ0wKdAiaRFyHeYKlSLcM700hG4UdOSFvVofZXRM9C\/1oS9+RZVL\/A3fjBZkJG4crx8NIm7Ln2jZVpSmqyZ4f0+593impkBdWpa4Rm75\/7yV1vH3VgFEsOgcKSUCYGq4pL8g6LodVFoa+BKTeGfJFBZazqJaHM5ZcEADVcU+R7map8qGPrwr7lAK4HEKyYLghK6snV38Tlg3MdJ+W4CTBZU47OYLjg42dHGvlTNzRHbc06cLNp2uVAxYvI7hJI0+nNIImq7QZ+u6xDNUn8MvAYDygo2V0fg0yjpgbGg9TFGBKSZi2kzWac6Fp4rk40YSyt9jsaJ9PUdpt8TbSSU2NXa0RH0WNsq21lmB0WCXRQA3yLCsVQ1+3nircTA9HCwt\/rD3e8jE2wrUUM0f4QDV72mEkplauHmbzzH+93bZK9lInloC2VEl7mdoYhTMzzgT\/ezaf1TuegmrL1GP4GUUD4Tnt4fxea+avtGKeKz16SCcbaYJ0wn+3FDfvTZdyNI7o4RMU\/WP1BhC19wAcJzkHS30Y7OJgsvt9rL4F+oW4UTPQSi31Ngf4SIEf3ZaQVKwx+2Mr+Z3yt47ua5wUsG7SMVM3PghLI5SqPLR9unOsYF+bJqn9pBscSn5jPhIZi6slnF5KVWT+Wcr3U96DWCZQFL+43u3nPogr22YMHtU4JuIO7tvsKUy1sbAVq9IZXGNvbFXm9Dip1bXKcAM+D3D5BnGGjX\/3W0xll1dnApakSYbPrN3QINwaxs+mAd0CNNBTx4BPd3j+7wFgiToEtMfb4Dq5PUmY6U+h8FOYQ59uO3C5m1amCSgOfXyCRuN2eBv3MriIO5nRH\/WgjChS8cgiQYn8VujN3e2vWnqth\/gBqFuS6p9Z1CswpL3XzbWvYn5cFBH9WGWFFm7WR2mKIywLTtAykyT7VTs35uf5qOUqQ9EkUrpI7pOpfS+yyQpQtS8wY0J1BS1DyeT53rayQVP5rbrn8YNwbzmnRz9I0Lcg+lA8JwZJE2YDDFign7NWzbqbxGEMEDg4FLBmoM6NWgDJqZj1MNza0+6MgSbv5HTSoNZo8CIizEgTcbMmsJ9zA1n2\/35VYEinph8m7AH0nq1r89A7vi\/4LhlsSvWrkTNTkCxNOyE5osIHr2nycWhvX7mV+rF+Y7rze7Pu1PHY8T5If6BNV\/zIhDv+YkxBSVmUgFtdDk+qimugqWLTI71mD\/rMhBgovKZ6P1PwY+fvdS4CQoRB5LsCC6AiEbgBRy5IPsNccWVxFVClCICV3kLNn0PCRATcWpJxNaRjSNF723bX6DRTDiejBL7h+Xt97eGfbImmdqd7nJ0ESDDuYUioCRUEIWyYFfjCCDkmxkRWuHB9IY8PGOKe0r8I\/x\/lFhtew8attzzxI\/qp7lr8K4hIhLFXp+BaZrcw827rLVinfKxWjs8OYJ8zmzOQsCq4QRuv1C0Y0Evb0VQLRsf7foKVksPh4Jp0J2a6V1KG9FN+FK8JFqzudKtGNHwbzoulkHuvg6hlTMfttWGo0crX23M0IgaxVFVlv0fVx0tFbkxckPaM6H0JucQPzfiBz2u8\/cFZwg8d+XgXAwOWMYR1rXVpJ71jw68SPI5LgPwodovg2tBjOtXMv+iVEwS\/QQBhHdN3kWI9lwatE3nRbYyb4KGl5kmQO+MU26t\/HCT37nZfxgMEwhYHV9WRDyK3tLxoz5fZV9yDSykyop4gX+\/wO\/Z551GAX9ZcMkRGPSp+\/506\/RBsj4rHToqGVi0c\/9XZYjyDpwbLKT3+lLiz\/+QgM1\/KmrQDjilQAXEhqh+J0Sbf6njf\/Ta7ME+4DKmPrA+AU\/0ULzypkuaNaxiij1EtTcKGFACtjY\/azGcdYEETxr5Z7ZGqvge5ST4OB3ONdtVj\/oBfYel0qPznC96ogKNLnVnDjWXd4EREpzBENPWWwSNVfb+702dadnGKkU+xNkGnz\/snCkR7rlRBXWbUjb9MimFt7kdzAK6n2qORmGfW29jqMBYBbw\/XDUoFAVpZVyjcQjCXy3PlMFJMPlEVis9WmeF0BpMJmQGA2Gh\/WknZEsa7GithLOVasXxKTySKYOaZDcMnA5o9zfl1dBlIL4vslVioSdXkisp7\/Fag==","iv":"d26620949150704027a042d95c2c436b","s":"086bb2790fdae7db"}
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